So you’ve probably received a 100 postcards the last few days from me, right? Well there’s a good reason but first let me introduce myself.
My name is George Valdez a footwear rep here in the southeast, so most retailers know me as the guy who gives the funny presentations but very few know that I’m a Marketer.
I’ve been in the shoe business over 25 years studying and researching independent footwear retail businesses, ten of those years I’ve been working in the wholesale part of it but this has allowed me to travel all over visiting retail stores seeing what works and what doesn’t work.
I see the difference between why one retailer Thrives and the others just Survive so oneday I said to myself, What more can I do to help my retailers business?
Well look, I learned onething about trying to help retailers “Its Not Easy” and for a shoe rep to give business advice to a footwear retail owner who started their business from scratch and made it successful, Who Am I To Give Advice?
Well lucky for you I’m not a retail owner because I would have never learned and been mentored by the best marketers of response marketing in the world, Yes The Best In The World!
So for those that know me, when I was asking all those questions about your business and marketing I was trying to see the strategies and tactics you were using to drive traffic to sell more shoes, so I saw your newspaper ads, your websites, radio ads, mailers you mailed, Valpak Ads and now your Facebook Fanpages.
Now here is what I found, 99% of all my retailers were doing the exact samething including the layout of their ads, mailers and even Facebook Fanpages. Now what this says, most retailers just copy what the other guy is doing…so they end up getting about the same results.
So I started working with a few marketers that have generated millions of dollars to help me with my situation, and they all said take what we have and develop something for my footwear retailers. So the last couple of years I’ve been working like crazy studying, writing, testing ads and trying to launch a couple of footwear retail programs, every night up till 3:00am…Its been a tough road but I know God is telling me to do it.
I’m partnering with these same top marketers to bring you resources to help you generate more traffic and sales to your business, now that I promise. You can do two things, you can take it or leave it.
Infact everyone has told me, dont take it personal if someone you know doesnt take what you have to offer because most people dont want to be helped. Most business owners are content in how their business is running, they are statisfied with the results they are getting and most of my retailers will always see me as a shoe rep.
Well yes, I’m a shoe rep and I plan to sell shoes all my life…I love selling shoes, I love footwear retail and I love Marketing.
So Who Am I?
I’m just a Shoe Dog who wants to help independent footwear retail owners Get More Customers, Sell More Shoes and Make More Money, so the next time you see me at a shoe show I just want to know that I helped make a difference in your business by putting lots of money in your cash register.
While all the other footwear reps are out trying to sell you shoes and their new collections, I’ve been working on strategies and systems to help you drive pairs out the door.
By the way, the #1 Strategy you should be doing and having in your business, I’m giving a Free Online Seminar May 11th…Register Now!
To Your Footwear Success,